Purple Innovation, Inc.

General ticker "PRPL" information:

  • Sector: Consumer Discretionary
  • Industry: Household Durables
  • Capitalization: $93.8M (TTM average)

Purple Innovation, Inc. follows the US Stock Market performance with the rate: 34.0%.

Estimated limits based on current volatility of 4.2%: low 0.76$, high 0.83$

Factors to consider:

  • Total employees count: 1200 (-29.4%) as of 2024
  • US accounted for 99.2% of revenue in the fiscal year ended 2023-12-31
  • Top business risk factors: Liquidity and credit risks, Market competition, Consumer trends and inventory, Supply chain disruptions, IT system failures
  • Price in estimated range
  • Earnings for 9 months up through Q3 are below our estimates

Stock Forecast*

* forecast is subjective and experimental, should not be used for any investment decisions

Long term estimates were made for the period from 2024-12-31 to 2026-12-31

  • 2024-12-31 to 2025-12-31 estimated range: [0.47$, 1.57$]
  • 2025-12-31 to 2026-12-31 estimated range: [0.62$, 1.91$]

Financial Metrics affecting the PRPL estimates:

  • Positive: with PPE of -1.8 at the end of fiscal year the price was low
  • Negative: negative Operating income
  • Positive: 0 < Industry earnings per price (median), % of 1.68
  • Positive: 5.52 < Industry operating cash flow per share per price (median), % of 9.96
  • Positive: -8.75 < Industry operating profit margin (median), % of 1.36
  • Positive: -14.38 < Investing cash flow per share per price, % of -8.14
  • Negative: Operating cash flow per share per price, % of -19.30 <= 0.33
  • Positive: Industry inventory ratio change (median), % of -0.77 <= -0.15

Similar symbols

Short-term PRPL quotes

Long-term PRPL plot with estimates

Financial data

YTD 2022-12-31 2023-12-31 2024-12-31
Operating Revenue $573.20MM $510.54MM $487.88MM
Operating Expenses $615.96MM $624.25MM $580.06MM
Operating Income $-42.75MM $-113.71MM $-92.18MM
Non-Operating Income $163.20MM $-7.50MM $-5.85MM
Interest Expense $3.54MM $1.97MM $17.51MM
R&D Expense $8.76MM $11.90MM $12.96MM
Income(Loss) $120.45MM $-121.21MM $-98.03MM
Taxes $213.17MM $0.01MM $0.06MM
Profit(Loss)* $-92.47MM $-120.76MM $-97.90MM
Stockholders Equity $174.26MM $115.42MM $20.20MM
Inventory $73.20MM $66.88MM $56.86MM
Assets $433.33MM $390.62MM $307.85MM
Operating Cash Flow $-28.77MM $-54.66MM $-17.85MM
Capital expenditure $38.16MM $15.23MM $7.24MM
Investing Cash Flow $-34.50MM $-16.06MM $-7.53MM
Financing Cash Flow $13.41MM $55.83MM $27.53MM
Earnings Per Share** $-1.13 $-1.17 $-0.91

* Profit(Loss) attributable to entity.
** EPS are Split Adjusted, recent splits may be reflected with a delay.